Corinthians' very successful marketing ideas

[j-savas]

"They have introduced a purple shirt as a tribute to their fans (maybe blue for us) (the expression 'a purple supporter' is ised to express fanaticism), and have TV/Radio competitions to which viewers/listeners can text to choose the shirt colour the team will wear for particular matches (maybe applying this to fans for us may improve visual and vocal atmosphere al la leicester away game.

This bit I REALLY like:

"They have also divided players shirts into small spaces which fans can fill with their own photos at a cost of £300 each. If all spaces are sold the revenue wil comfortably top £1m" (not the entire shirt - the shirt can still look surprisingly normal)

Edited November 16, 2008 by j-savas

[NicNac]

"They have introduced a purple shirt as a tribute to their fans (maybe blue for us) (the expression 'a purple supporter' is ised to express fanaticism), and have TV/Radio competitions to which viewers/listeners can text to choose the shirt colour the team will wear for particular matches (maybe applying this to fans for us may improve visual and vocal atmosphere al la leicester away game.

This bit I REALLY like:

"They have also divided players shirts into small spaces which fans can fill with their own photos at a cost of £300 each. If all spaces are sold the revenue wil comfortably top £1m" (not the entire shirt - the shirt can still look surprisingly normal)

Not the same, but a bit like Darlington

Darlo shirt

Can't really see it properly on the pic, but the black 'writing' on the shirt is actually a list of fans' names!