Jump to content


DeeJayOne

Sheffield Wednesday Fan
  • Content Count

    13,244
  • Joined

  • Last visited

Community Reputation

2,455 Excellent

About DeeJayOne

  • Rank
    DeeJayOne.co.uk
  • Birthday January 1

Profile Information

  • Location
    Hillsborough

Contact Methods

  • Google+
    http://www.deejayone.co.uk

Recent Profile Visitors

8,025 profile views
  1. DeeJayOne

    Wednesday Tap

    Yep - that's the one!
  2. DeeJayOne

    Wednesday Tap

    It is the old Sheridan Suite if you knew that, literally under the South Stand, slightly towards the away end.
  3. DeeJayOne

    Wednesday Tap

    I remember the days when you had to stand in a very specific spot and not move in that room to be able to get any kind of phone signal.
  4. DeeJayOne

    iFollow - Money Share

    Here's how it works. The iFollow/digital stuff is run by a subsidiary of the EFL (EFL Digital), who then contract out to iFollow (and other service providers, i.e. for the website, apps, etc). They collect the subscriptions etc on behalf of the EFL clubs. Once all the service fees have been paid the profit is then split between clubs on a proportionate basis to their level of subscribers (and website visitors, etc, as ad revenue is also counted on the same total). EFL Digital doesn't generate a profit for itself or the league, per se - it operates solely on behalf of all the clubs on the platform. So, to answer your question is difficult because the amount will always fluctuate based on traffic levels and subscribers. The more traffic/subscribers a club has in proportion to other clubs, the more share of the profit the club gets. Wednesday have consistently been one of the top performers on the platform so get a higher revenue share than most.
  5. DeeJayOne

    NOW TV

    Surely on Now TV they can just add it as a separate stream? No need for a red button. Whether they will or not is just another matter.
  6. Yes. There's always outliers, especially where demand creates it. Nobody is arguing that point (but you seem to be singularly focused on it). The main point is that we make it difficult for people to buy and things need simplifying. Fans are being asked to support the club, yet the club is making it difficult and confusing to do so. There's no need for 7 different categories. There's no need for 240+ different prices. And the journey to purchasing is full of barriers that a huge amount of people would struggle with.
  7. I'd need some time to properly dig through it all.
  8. OK, lets take some of those games: Brighton play-off semi WAS simplified with the same prices offered around the whole ground: The Huddersfield play-off semi WAS simplified with the same prices offered around the whole ground: The Arsenal game WAS simplified with the same prices offered around the whole ground: Etc, etc.. Given that these games sold better than almost every other game in the last few years there's a REALLY strong argument for simplifying things.
  9. Not necessarily. People can buy multiples of tickets so for every up to 6 people or so that went to those games there may just be one purchaser registered on the site now. And that is without trying to get completely new people involved (or people who have previously bought in the ticket office and never bought online that want to do so now for whatever reason). There's also occasions in the past where the ticket office have been so busy that they simply just sell the tickets and don't register the purchaser at all. When I'm thinking about design and purchasing journeys I always try to think of how my mother-in-law would be able to deal with it. She is 65 and widowed a few years ago. Up until that point her husband did EVERYTHING for her - paid the bills, bought all the shopping, dealt with the banks, bought and paid for her mobile contract, etc. He would have been the one buying her tickets. When he passed away she had absolutely no clue how to do all these things to the point we ended up going and having to teach her from scratch - take her to the bank, help her pay the bills, etc. She didn't even know what a direct debit was or how to use a debit card to buy things. We've got her to the point, in an increasingly online world, where she now has an iPad and has started buying some things online. So she is my go-to thought of "would she be able to do this" when looking at how a website works. I know for a fact that she'd never be able to find a price or buy a ticket on our website. Cater for her (or someone like her), and you make it easy for everybody.
  10. To be fair the club are restricted by the platforms and contracts they have to use. However, there are changes I would instantly make: - at the minimum I would add a capitalised 'BUY TICKETS' link in the 'Tickets' navigation drop-down and have it the first option on there. I would also reorganise that drop-down list so the 'Ticket News' links were next and drop the 'Matchday Ticket Prices' down the list as that is more informational than actionable. I feel dirty for checking, but here's how the dirty side of the city have their drop-down: - ideally I would add a 'BUY TICKETS' link to the main top-level navigation. - I would have a huge 'BUY TICKETS' button on every ticket page (every piece of ticket news, the Matchday Ticket Prices page, etc). - I would talk to the ticketing partner (still SEE tickets?) to have the journey rectified so login-register happens on checkout (I assume this will be difficult though because they have created the journey based around user profiles so it wants to know what your profile is before showing you prices). - I would instantly review the ~246 different prices for tickets (might not be able to properly amend this until next season now, but it needs reviewing ASAP and slimming where possible).
  11. Yeah, I get what you're saying and your experience is valid. It is sometimes really difficult when you're used to things to separate your own knowledge from things objectively. The reality is that different people have different knowledge levels and will take different journeys to purchase, admittedly my scenario might be the lowest level of knowledge... the idea of good website UX is to make it as simple as possible for even the, for want of a better word - stupidest, people.
  12. Ahh, good point. Sorry I'd seen the Play Off Final mentioned in this thread and presumed that was what you were meaning. So, let's break it down and look at Hull then from an objective point-of-view of casual fans who don't regularly buy tickets but wants to go to that game. What's the journey and what are the barriers (a UX expert would have a field-day I'd expect)? The first step is that they will probably look at the website to find out ticket prices, so they go to swfc.co.uk. The next logical step is that they will probably go to the navigation bar, hover over tickets and select ticket prices. They will then be presented with this: So, I'm up to three actions/clicks in and still don't know how much a ticket to this game is. Even worse, I've been presented with a huge list of differing and confusing prices and caveats to go with them. I have no idea what category the Hull game is, so this information is absolutely meaningless (other than showing a bunch of expensive prices that might not be relevant, which potentially puts off a casual fan at this point in any case). There is no link from this, the most obvious page containing ticket prices to even buy any tickets, so I have to go on a guessing-game hunt around the site to find the pricing still. OK, so where to now? I'll look at the drop-down for tickets: Still no link to buy tickets (surely the first thing on that drop-down should be a big 'BUY TICKETS' link going straight to the ticketing website?), so I'm going to guess at 'Home Ticket News' - why you'd have to go to a News section just to find out prices and buy tickets is beyond me, but we'll give it a shot. I'm going to give it the benefit of the doubt here and say that for our purposes of experiment, the 'Ticket Details: Owls v Ipswich' panel is our Hull one, so things are potentially looking brighter. It has taken some scrolling, but finally we have a price list... however: We're presented with a combination of 36 different categories/prices. For one match. It is daunting. If I'm a full family with kids of different ages/categories, or a group of mates who potentially are different categories, I need to do ridiculous math to work out what my total will be. Not to mention that I need to know what stand I'm sitting in Still can't buy tickets though and I'm between 6-10 actions minimum just to get to this point. There is an inline link to buy tickets that I've eventually found in the body of the copy, which I have had to scroll up for (why is there not a huge 'BUY TICKETS' button sending you to the right place on this page... heck, on every page?). So, I click that and a whole new site opens up. At least the matches seem to be listed front-and-center here. I'll click on choose seats for the match I want. Oh, FFS: Why a login page to choose seats/find prices?? Imagine if you lucked out somehow and managed to find this new ticket site quicker then to try to get ticket prices - you can't even find a price without logging in?!). It is generally accepted - and has been for years - that a login page should be initiated at checkout rather than present as a barrier in the browsing journey. Anyway... I'm not going to bother going through the registration process, but logging in to my account and counting the steps to buy for four people adds another ~16 actions/clicks just to get to the checkout. So we're at 25-30 actions/clicks just to buy some tickets online. Again though, the club doesn't have a huge amount of control on the website stuff, although they can make the journey much better... and the amount of categories/prices are just ridiculous and confusing. It can't be denied that we are making it hard for people to buy tickets. But, back to the point of the thread. There's 36 categories/prices for one game. It is ridiculous.
×